Fitness is a hot topic at the moment. People admire lean, tanned, trim fitness models and seek to emulate their healthy physiques. They see how happy these fitness models look and realize that they too would like to lose a few pounds and reduce the risks of dying early.
Instagram is now the “in”-place for fitness models and trainers, many of whom have an incredible number of followers. The main reason for Instagram’s importance isn’t image, however. Fitness models are on the platform because it gives them an easy way to reach out to their followers who they can encourage to follow through and meet their own fitness goals.
This can be as simple as sharing images of a healthy breakfast, with a caption linking to the recipe. It could be a video tutorial on how to carry out a particular exercise. Or it could be before and after shots, to motivate people to lose weight.
Some of the Instagram fitness models are more into “fitness,” while some are more “models” who enjoy showing off their toned and healthy bodies. The one common feature is that all 10 of these Instagram fitness models are incredibly popular, having at least four million followers.
1. Sommer Ray – @sommerray
Followers: 17.5 million
21-year-old Sommer Ray hails from Colorado in the US. She is relatively new to fitness modeling, having begun posting her pictures and videos in September 2016. She has become an Instagram superstar in a short time.
She comes from a fit family – both her parents were competitive bodybuilders. This meant that the family regularly traveled to compete in fitness shows.
Eventually, the family settled in Lone Tree, Colorado. In 2012, at age 15, Sommer decided to follow the family tradition and began lifting weights. Within a year, her body showed the benefits of her regular workouts. She started to compete in regional bikini athlete championships.
She began to enjoy success in 2015. In that year, Sommer won the Bikini Teen and Bikini Class D titles at the NPC Colorado State Championships. She also reached 16th place in the 2015 NPC USA Championships.
Sommer began documenting her fitness journey on Instagram in 2016, posting pictures and videos of her lifestyle and workouts. The bodybuilding community responded to her postings, by following her in large numbers.
She continued this into 2017, with her numbers pushing her to become the most popular fitness model on Instagram.
She also operates a YouTube channel where she shares a vlog of her fitness routines.